From ‘Zombie Malls’ to Bonobos: What America’s Retail Transformation Looks Like

From ‘Zombie Malls’ to Bonobos: What America’s Retail Transformation Looks Like

“Zombie malls,” as they are known, are increasingly dotting the suburban landscape. The lights are on, the escalators keep moving, but their purpose in life has gone. Burlington Center has less than 20 tenants — including a Sears and a Foot Locker — but once had more than 100.

Key findings

In the past decade retailers have moved towards an online platform of shopping, but today are switching back to a brick and mortar location.

Retail locations may serve as just a place to find the perfect style or fit, with the end result getting your purchase shipped directly to your door.

Successful retailers are more often going to be the ones changing with the direction of retail trends.

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